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MKT 350 - Market Research: Home

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Advice

Use the two Handouts posted on the BUS 490 Guide to match databases with content type.

Examples:

  • SWOTs - Business Source Ultimate
  • Competitor Lists - Mergent Online
  • Industry Report - Business Source Ultimate
  • Market Research Reports - Business Source Ultimate
  • Company / Industry Growth Rate - MSN Money

Best Databases