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DVDs and VHS
The overspent American [videorecording] : why we want what we don't need / with Juliet Schor.
Call Number: DVD HF5415.33.U6 S36 2003
Explores why so many of us feel materially dissatisfied, why we work staggeringly long hours and yet walk around with ever-present mental "wish lists" of things to buy or get, and why Americans save less than virtually anyone in the world. Unlike many experts, Harvard economist Juliet B. Schor does not blame consumers' lack of self-discipline. Nor does she blame advertisers. Instead she analyzes the crisis of the American consumer in a culture where spending has become the ultimate social art.
Big bucks, big pharma [videorecording] : marketing disease & pushing drugs / Media Education Foundation
Call Number: DVD HD9665.6 .B55 2006
Introduction -- Branding drugs -- Swimming in pills -- Disease mongering -- No free lunch -- A healthier prescription.
The merchants of cool [videorecording]
Call Number: DVD HQ796 .M425 2001
Frontline journeys into the world of the marketers of popular culture to teenagers
Consuming kids [videorecording] : the commercialization of childhood / the Media Education Foundation
Call Number: DVD HF5415.32 .C6 2008
Consuming Kids throws desperately needed light on the practices of a relentless multi-billion dollar marketing machine that now sells kids and their parents everything from junk food and violent video games to bogus educational products and the family car.
Advertising Layout Part I: Space Allocations
This program helps students understand the proper space allocation for the main elements of a two-dimensional advertisement, including the illustration, headline, copy, and logo. The discussion covers.